FlipHTML5 Magazine Maker will reach 2.5 million downloads


With all the excitement of the digital switchover (and news headlines popping up every day that highlight another newspaper or magazine that has moved into the electronic publishing realm), it’s easy to forget about some of the processes that led to the creation of digital publishing in the first place. Companies like Adobe offered a moderately user-friendly tool in their DPS suite, “slightly” being the term because it simply meant that existing graphic designers within a publication’s art department could do so without having to rely on a whole lot of background. team of IT professionals to code the whole thing; it’s not your grandmother’s hobby rig, however, and it takes specialist know-how to make a quality product out of it. Of course, it is then up to the publishers to distribute and market it.

A newer platform, FlipHTML5, has gained a lot of traction with smaller publishers who have the design experts to produce a great magazine but, just like with DPS, may not have the strength to code. FlipHTML5 has grown in popularity to the point that it is expected to reach 2.5 million total downloads by the end of this month.

“It has without a doubt the most advanced editor,” says a company press release that came out this week. “Other than that, it offers a lot of premium features not available from other magazine manufacturers. Some of these features are, but not limited to, availability in multiple languages, integration into the library and ease of mobile viewing, the ability to add notes and annotations, self-hosting and much more. others. As a result, the FlipHTML5 team expects to have 2.5 million downloads by the end of March, which will also repeatedly prove the success rate and popularity of this premium magazine maker.

A new concept in digital editions is this notion that not all correlated print editions have to be identical to digital. What the industry has experienced so far is a copy-for-copy replication process that hasn’t really taken full advantage of the capabilities made possible by digital magazines, especially for reading on mobile devices. Recent industry discussions and events have focused on this issue, and it has already been recognized that the industry needs to take a broader view of digital magazines and newspapers.

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